Insights

Just like any product or service, a clinical trial is essentially a brand. Colour is an essential element to any brand, learn how colour can help people connect with your next clinical trial campaign.

With clinical study teams focused on the smooth running of a trial, the emotional burden on patients can inadvertently become a secondary consideration. Find out how effective branding helps to ease patient anxiety and encourages engagement.

Throughout three fascinating days of conference, some key themes emerged that are impacting study teams and the effectiveness of their clinical trials on a daily basis.

As the Flexible Working Bill gets written into UK law, we take a look at what this means for businesses of all sizes and specialities.

It’s Health Information Week, and we're reflecting on mental health and wellbeing within the workplace. Cuttsy+Cuttsy’s mental health first aider and HR Manager, Kate McCabe, shares some thoughts on what mental health features to consider that a potential new employer may offer.

Recently, we attended Patients as Partners, Europe 2023 in London. With a packed agenda discussing the importance of working with patients, our latest blog dives into the key takeaways from the event.

Perfect partnerships can take many forms. Just like avocado and toast or tea and biscuits, all good on their own, but better together.

Every year, we choose to sponsor 'Patient Programmes' at the PM Society Digital awards. In this blog we delve deeper into why patient voices are so crucial in developing healthcare solutions that connect and make a real difference.

Philippa Pristerà attended this year’s Patient Centricity and Engagement Conference, which encouraged delegates to “Reinvent & Reimagine Patient Centricity & Engagement for Today’s New Patient”.